What makes you say YES?

Surely, one of the fragrances from the Si Armani collection

In 2013, when Giorgio Armani launched the first Si fragrance, everyone was talking about it. Indeed, it was a real revolution: Si had this robust campaign, with inspirational messages, and the image of the famous perfume was no other than Cate Blanchett. It was enough to see the ad that presented the new perfume to feel as if you’re ready to conquer the world. However, at that time, we didn’t know that under the Si name we’d uncover a real collection, with many aromas, each one more fascinating than the other. The bottles’ design stayed the same, with delicate curves and lines, and a golden ring that surrounds the bottle’s neck – a symbol of love, the promise of eternity. Just the shades of the bottles are different, to be easily distinguishable. Below you’ll discover five Si perfumes – trust me, at least one of them will make you say YES. Yes, I want it to be mine!



Si Eau de parfum

Say YES to life. Say YES to freedom. Say YES to love… And say YES to yourself. Well, this is the message that this Si eau de parfum distinctly sends – a chic, voluptuous, intense aroma that became an icon in perfumery. Created for a modern, strong women, yet, at the same time, feminine. It contains an enticing mix of blackcurrant nectar, vanilla, patchouli, freesia, rose, and white wood.


Si Le Parfum Eau de parfum

It is an interpretation of the classic Si eau de parfum, yet enclosing the highest perfume concentration, with 25% essential oils. Si Le Parfum is a sensual, chypre aroma created with noble ingredients. At first you’ll feel the base blackcurrant notes, which essentially remind of the Si eau de perfume. Then you will be swept away by the bergamot, jasmine, frankincense, and vanilla flavors. All of these are tempered by the amber and patchouli notes.




Si Intense Eau de parfum intense

It’s passionate. It’s intense. It’s seductive, mysterious and sophisticated. And, undoubtedly, it’s feminine. Si eau de perfume intense highlights the women’s sensuality and elegance. Again, you’ll find the blackcurrant notes, alongside with the bergamot, freesia, vanilla and rose ones, but this time you’ll also discover woodsy, bitter orange blossom, mandarin, wormwood, patchouli and ambroxan notes.


Si Passione Eau de parfum

A sparkling, fizzy, floral-fruity aroma, designed for the passionate, independent women that know how to highlight their femininity. Si Passione attracts as a magnet, with its intense red bottle (truly, the most appropriate shade to describe passion). Giorgio Armani describes this perfume as an “an irresistible combination of grace, strength and independence of spirit.” A claim that, from an olfactory point of view, translates through the splendid melange of blackcurrants, pink pepper, pear, jasmine, rose, heliotrope, vanilla and cedar.




Si Eau de toilette

A soft, relaxed interpretation of the eau de perfume caring the same name, Si eau de toilette is subtle, yet seductive. It’s the perfect choice for the women who love discretion, refinement and grace. It was created by mixing the already famous notes of the Si perfume line – blackcurrant, bergamot, mandarin, pear, rose, freesia, vanilla, musk, yet the final composition is more delicate and soft.

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